From Good to Great: Success Fundamentals for your Major Gift Program

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Building a successful major gift program can be overwhelming, but moving your program from Good to Great to focus your energy for maximum return is a bigger challenge.  This session will explore the top ten major gift lessons that are important to master, and critical to fundraising success.  Guy doesn’t hold back when it comes to sharing what he considers is important from his 40 years in Fundraising.  From the practical to the philosophical, from the urgent to the compelling.  Hear one man’s opinion about what you should stay focused on in major gift fundraising.  As a senior leader and practitioner, Guy will share his perspective on the top ten lessons which are important to an organization’s culture and strategic perspective when it comes to raising major gifts.

Learning Outcomes:

• understanding what the priorities should be to focus on for major gift fundraising;
• understanding the key best-practice major gift theories that are of fundamental importance to success; and
• understanding how to communicate the fundamentals of best practice to help build a culture of support within your organization.

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